Your sales team is great at closing deals. When they get on the phone or face-to-face with a prospect that is prequalified and predisposed to buying your products and services, it’s as good as a done deal. But is your team on enough of those appointments each week to meet your sales goals? If you are like most privately-held B2B businesses the answer is “no.” If you want your sales team on more qualified appointments you must free them from prospecting and cold calling duties that consume their valuable time. Outsourced Inside Sales (OIS) is a great way to deliver a steady stream of qualified appointments to your star performers.
Professional Sales Representation
The Cornucopia Group’s OIS service is an extension of your company. Sales Agents call on behalf of your company with the goal of setting in-person or phone appointments for your sales team. Unlike most call centers, our B2B appointment setting agents are seasoned sales professionals with the advanced communications skills needed to converse with C-level executives.
A Results-Driven Approach
Successful B2B appointment setting campaigns follow a 3-step process to ensure goals are met with your approval.
Planning
Specific goals and expectations are set for the outcome of the campaign. Initial meetings are held to devise a strategic call approach and aid in script development. Together we produce the Campaign Road Map, a document detailing every aspect of the campaign from beginning to end.
Implementation
Your campaign is loaded into our systems and Sales Agents are trained on your company and your offer. You will be able to meet your assigned Agents over the phone. With your approval, the campaign is launched immediately.
Management
Your assigned Client Services Manager and Sales Agent(s) will consult with you regularly on the results of your campaign. Scripts and call approaches are revised as necessary. You will also receive standard weekly reports on campaign hours and call outcomes, including in-person or telephone appointments and requests for information. Appointments are promptly emailed to you and can even be recorded directly into your calendar system.
For more information and answers to your specific questions, including pricing for your organization, take The Next Step and contact a Performance Marketer from The Cornucopia Group for a free phone consultation.
Campaign Road Map
At the core of every B2B appointment setting engagement is the Campaign Road Map, which details:
This document serves as a reference tool for your Sales Agents, providing the information they need to advance their calls to your desired outcomes.
Sales Agents and Calling
All Sales Agents are mature, business-development experienced, inside-sales professionals. They are comfortable having conversations with C, VP, and Director-level executives. Our Sales Agents are trained specifically on your business, using the Campaign Road Map we have developed. Industry jargon, technical questions and common objections are handled professionally.
Qualifications
7+ years of 100% focus in B2B appointment setting
46 seasoned sales professionals dispersed throughout the country
Specialization in C-level appointment setting
Dedicated sales agent model
Prospect Database
There are no good databases for sale. You have to build them. You may provide your own database or The Cornucopia Group can acquire a prospect database for you based on criteria you deem most important (business size, titles, industries, etc.)
B2B Appointment Setting
Your sales team is great at closing deals. When they get on the phone or face-to-face with a prospect that is prequalified and predisposed to buying your products and services, it’s as good as a done deal. But is your team on enough of those appointments each week to meet your sales goals? If you are like most privately-held B2B businesses the answer is “no.” If you want your sales team on more qualified appointments you must free them from prospecting and cold calling duties that consume their valuable time. Outsourced Inside Sales (OIS) is a great way to deliver a steady stream of qualified appointments to your star performers.
Professional Sales Representation
The Cornucopia Group’s OIS service is an extension of your company. Sales Agents call on behalf of your company with the goal of setting in-person or phone appointments for your sales team. Unlike most call centers, our B2B appointment setting agents are seasoned sales professionals with the advanced communications skills needed to converse with C-level executives.
A Results-Driven Approach
Successful B2B appointment setting campaigns follow a 3-step process to ensure goals are met with your approval.
Planning
Specific goals and expectations are set for the outcome of the campaign. Initial meetings are held to devise a strategic call approach and aid in script development. Together we produce the Campaign Road Map, a document detailing every aspect of the campaign from beginning to end.
Implementation
Your campaign is loaded into our systems and Sales Agents are trained on your company and your offer. You will be able to meet your assigned Agents over the phone. With your approval, the campaign is launched immediately.
Management
Your assigned Client Services Manager and Sales Agent(s) will consult with you regularly on the results of your campaign. Scripts and call approaches are revised as necessary. You will also receive standard weekly reports on campaign hours and call outcomes, including in-person or telephone appointments and requests for information. Appointments are promptly emailed to you and can even be recorded directly into your calendar system.
For more information and answers to your specific questions, including pricing for your organization, take The Next Step and contact a Performance Marketer from The Cornucopia Group for a free phone consultation.
Campaign Road Map
At the core of every B2B appointment setting engagement is the Campaign Road Map, which details:
This document serves as a reference tool for your Sales Agents, providing the information they need to advance their calls to your desired outcomes.
Sales Agents and Calling
All Sales Agents are mature, business-development experienced, inside-sales professionals. They are comfortable having conversations with C, VP, and Director-level executives. Our Sales Agents are trained specifically on your business, using the Campaign Road Map we have developed. Industry jargon, technical questions and common objections are handled professionally.
Qualifications
Prospect Database
There are no good databases for sale. You have to build them. You may provide your own database or The Cornucopia Group can acquire a prospect database for you based on criteria you deem most important (business size, titles, industries, etc.)